T-Series crosses 50 million subscribers on YouTube

T-Series has done it again! The premier music label and also one of the more successful one, achieved the coveted 50 million subscriber base on their popular YouTube channel. It was only recently, in March, 2018, that the music major had touched a figure of 40 million subscriber base on its YouTube channel. Undoubtedly, this is a gigantic leap for T-Series.

On achieving this remarkable feat, Neeraj Kalyan, President, T-Series says, “It really feels good to be at 50 M subscribers position but it also brings greater responsibility to meet higher fan and industry expectations. The journey has not been easy and is a result of sheer hard work and tenacity of team T-Series over the years. Music for us has never been about excel sheets, it’s not a number on a paper. It’s a passion, driven by belief in our content, backing our belief with aggression and passion and this has remained our mantra for years which has led us here. We thank fans of T-Series for their faith in us. I dedicate this milestone to the team spirit of digital and content teams of T-Series.”

Adds Bhushan Kumar, chairperson and managing director of T-Series, “We are delighted to reach this milestone, and would like to say a big thank you to our loyal fans whose love and loyalty has brought us to this position. A special thank you to our in-house digital, content and YouTube team for working diligently and conscientiously in making the T-Series YouTube channel grow at such a brisk pace. We hope to entertain our loyal subscriber base with more music and better content in the days to come.”

The music company, which is equipped with a huge catalogue of songs, set up its own YouTube channel in 2011. In a short span of seven years,T-Series had disrupted the Indian entertainment ecosystem. In January 2017, the YouTube channel had reached a milestone of a 14 mn viewer base. Last year, in December 2017, the label had clocked 27 bn views and a subscriber base of 30 mn. Within a time, the frame of three months, T-Series has been successful in getting another cool 10 mn subscriber. If you do the math, you will see the channel has been gaining over 3mn subscribers a month.

T-Series which is instantly recognized as Bollywood’s go-to music label, has consolidated its position in the market primarily as a music label and for the past one year-and-half is being looked upon as major film studio as well. The success of its films such as Hindi Medium, Tumhari Sulu, Sonu Ke Titu Ki Sweety, Raid and Blackmail among others has only strengthened that position among the trade pundits as well as the lay man.

Pipsi Trailer promises “a bottle full of hope”

Pipsi, a Marathi film, that traces the adventures of 2 innocent kids is releasing on 27th July 2018 all across Maharashtra. Produced and Presented by Vidhi Kasliwal of Landmarc Films; Pipsi’s trailer was recently launched amongst the students of Holy Family High School in Andheri, Mumbai.

During the trailer launch event, the protagonists – Chaani (Maithili Patwardhan) and Balu (Sahil Joshi) chatted and interacted with the school children. The students were enthralled by the trailer and the endearing friendship of the kids shown in it, they went on to enjoy the fun interaction with Maithili and Sahil and the rest of the Pipsi team as well.

Set in rural Maharashtra, Pipsi gives us a glimpse of the ways of the world through the eyes of the two children, it is the story of eight-year-old Chaani, who embarks on a journey of hope to save her ailing mother with the unflinching belief that the fate of her mother is tied to the life of a fish she names ‘Pipsi’. And her best friend, Balu is her constant support through this exciting endeavour.

Written by Saurabh Bhave, directed by Rohan Deshpande, Omkar Kulkarni is the lyricist and Debarpito has scored the music for Pipsi. The perspective of the children and the innocent conclusions drawn by them are presented very well in the trailer that catches one’s attention from the word go.

Pipsi is definitely a film for children, but the two lovable protagonists and their take on life, make it a definite viewing for family audiences as well. We hope that this journey of hope will be enjoyed on July 27 all across Maharashtra by one and all.

WHEN OBAMA LOVED OSAMA trailer launched

The trailer of the upcoming comedy film ‘When Obama Loved Osama’ was launched recently at The View, a state-of-the-art theatre in Mumbai. Present at the launch were the cast and crew of the film including lead actors Mousam Sharma, Swati Bakshi, Rahul Avana and Amrita Acharya, producer Jaivindra Singh Bhati and director Sudhish Kumar Sharma. The title of the film had made people in the media curious and they had different ideas and notions about the content of the film. The rib-tickling trailer of the film left everybody in splits and impressed. The cast and crew, then, went about discussing the film and how the quirky title came about.

The film, set in Uttar Pradesh, tracks the journey of its two protagonists Aman and Joy who get into a lot of misadventure as they manoeuvre their way through split personality disorder, inter-faith romance and political fight. The film has been directed by Sudhish Kumar Sharma who has an experience of 27 years as an editor and a cinematographer. Before this film, Sudhish had also made ‘Hum Hai Teen Khurafati’ which released in 2014.

Produced by Shape Entertainment Pvt. Ltd and Apaan Films and presented by Cine Group Films, ‘When Obama Loved Osama’ releases on July 20, 2018.

Ali and Satyajeet bonding on the sets of Prasthaanam

Prasthaanam is the remake of Telugu hit movie directed by Deva Katta, who will also be directing the Hindi remake of the film. Ali Fazal, the Victoria and Abdul actor will be seen playing Sanjay Dutt’s son in the film. His reel life brother will be played by Satyajeet Dubey who is Ali’s dear friend in real life. The two actors who will play brothers on screen have acted before in the 2011 film, Always Kabhi Kabhi, a red chillies production. What started as a budding friendship in 2011 is now a fully blossomed one where not only are the two ‘bros’ but they used to even be housemates.

The two seem to be having a fantastic time on the sets of Prasthaanam and as they know each other very well their camaraderie onscreen is natural as well.

When asked Ali, he said, “I have known Satya for 9 years now. We have lived together as housemates at different points in our lives around college time. I used to rent a place in Bandra West, and Satya had joined in at some point for a year. Satya and I bonded over my first film as a lead in Red Chillies Entertainment Always Kabhi Kabhi. The movie got lost on release. So we learnt our first disappointments together. We always planned to work on a film together. Happy it worked out eventually in Prasthaanam.”

Sonali Kulkarni attends a meeting cum exhibition held by LIDCOM

Sonali Kulkarni, who is well known for her characters in movies like Taxi number 9211, Singham and Dil Chahta Hain was off the records for a while now. However, she was recently captured in an exhibition which also saw the light of discussion over leather manufacture in India. The event was organized by LIDCOM (Leather Industrial Development Corporation of Maharashtra) who supports the charmakar community (leather manufacturer). The motive of the meeting was to spread awareness about leather manufacture in India and how it’ll help in developing more employment within the country and likewise will increase the trade of Leather.

The event was inaugurated by the cabinet minister Mr Rajkumar Badole along with the IRS managing director of LIDCOM Mr Rajesh F Dhabre. They began with introducing the company and their motive behind enhancing the leather trade in India, post which Cabinet Minister Mr Rajkumar Badole gave in some positive words in support of this association, followed by a supporting speech of Sonali Kulkarni.

“I feel very happy, proud and privileged to be here. I’m very thankful of LIDCOM to have invited me here today. I’m extremely proud to be a Maharashtrian and I’m always up for such initiative that is pushing our culture to a great extent. We’re here to celebrate charmakar the artists who’ve been making such great footwear and leather products for all these years but never received enough glamour or encouragement. Some brands or models have been restricted to a certain area and I’m sure that LIDCOM will take such talent throughout the world and gain the recognition,” says Sonali Kulkarni.

Sanjay Khapare as teacher in BE EKE BE

Under the banners Three Star Entertainment and Namaste Entertainment, producers Vikas Bagheriya and Poornima Vavhal-Yadav’s film BE EKE BE will release on 27 July 2018. The film is directed by Sanchit Yadav who has also written story, screenplay and lyrics.

The film is presented by Mahendra Kabara and Anita Maheshwari of Hema Foundation, co-produced by Pravin Garje and Chintamani Pandit.

BE EKE BE deals with education system. In the film Sanjay Khapare will be seen as teacher Madhav Guruji. Says Sanjay, “I got an opportunity of playing a challenging roll once again with this film. When I was asked to play Madhav Guruji, I did not gave it a second thought. I like the story and my character very much.”

The dialogues are written by Abhijit Kulkarni, music by Vilas Gurav, art direction by Devendra Tawde, choreography by Santosh Aambre, cinematography by Atul Jagdale, editing by Kamal Saigal and Vinod Chaurasiya, VFX by Shekhar Maghade. Atul Marchande is executive producer.

BE EKE BE stars Sanjay Khapare, Jaywant Wadkar, Sanchit Yadav, Poornima Vavhal-Yadav, Santosh Aambre, Atul Merchande, Arun Nalawade with child artists Sahil Sitare, Pratham Sitare, Vaidehi Ovhal, Snehal Bhatade, Sagar Gurav, Sanchit Nirmale, Parth Deshpande, Atharva Kharvarkar, Sairaj Kametkar, Swapnaja Jadhav, Samisha Slape, Prachi Mestry, Pooja Potfade, Neha Pavaskar and Avishkar Shedye.

Wedding Celebrations begin for Shweta Tripathi

Masaan actress Shweta Tripathi is all set to tie the knot with rapper Chaitanya Sharma aka Slow Cheeta. The couple had a private mehendi ceremony at the rapper’s house yesterday. It was a fun filled and chilled out event, with the bride-to-be looking adorable in a yellow mid length dress.

The bridal mehendi was a reflection of the couple as the theme for the occasion was their love story. On her left hand, Shweta has a roller coaster, as that’s where Cheeta had asked her out when they first started dating and on the other hand she has a plane as that’s where their love story began.

Under the plane is a placard with their wedding date on it (29th June 2018) and theater masks representing the place where they first met and their love common love for the stage and acting.

Actor-Director Shiivam Tiwari’s romantic suspense drama “22 days”

Indian Film maker Shiivam Tiwari is bringing another Romantic suspense drama “22 days” starring Rahul Dev and Shiivam Tiwari. The film produced by Mauritius based business man Adhir Gunness, first Mauritian Producer to produced Bollywood Movie, under the banner of D S FILM ENTERTAINMENTS and QUATRE BORNES FILMS PRODUCTON.

Shiivam Tiwari hails from Ghazipur and had acted in many regional films, also assisted many known directors, now he is on cloud nine as he is making his Bollywood debut as a Director and Actor. Movie song penned by Sagar Lahori and rendered by Aditya Narayan, Ankit Tiwari, Palak Muchhal, Dipali Sathe and Shaan.

The film shot at beautiful locations of Mauritius, Very soon movie will hit the theater all over India.

Shankar Mahadevan releases the music of “Youngraad”

Eminent Singer and music composer Shankar Mahadevan released the music of the much awaited Marathi movie ‘Youngraad’ on Tuesday, June 26. Music composers Hriday Gattani and Gandhaar, besides producer, director, singer and lyricist were present at the ceremony held at Bandra in Mumbai. Director of the film Makarand Mane, producer Vitthal Patil and Gautam Gupta were present at the music release function.

Versatile Singer Shankar Mahadevan, who is not new to the film industry, praised the team behind the music and wished success. Mahadevan himself has sung ‘Goshta Ramachi, the narrative song which tells the story of the film. The film is slated to release on July 6, 2018 all over Maharashtra.

“I enjoyed singing the narrative song in the film. Music composer duo has done a tremendous job. ‘Youngraad’ Film’s music is a perfect team work, and I sure this film and music will be a huge success,” Shankar Mahadevan said after the release.

Youngster duo Young Hriday Gattani and Gandhaar has composed the music of Youngraad. Film’s lyrics have been penned by Kshitij Patwardhan, Datta Patil and Maghlub Poonawala. The four songs in the film have been sung by Shankar Mahadevan, Divya Kumar, Shasha Tirupati and Hriday Gattani.

National Award Winning Director, Makarand Mane, known for presenting films with different story angles and out of box thinking is coming up with yet another but different movie ‘Youngraad’. The trailer of the film was recently released.

Makarand Mane said, “I am happy that Mahadevanji released the music of the film. The youngster duo has given wonderful music to the film and it will be liked by the music lovers.”

Produced jointly by Vitthal Patil (Vitthal Patil Producations), Gautam Gupta, Gaurav Gupta (Future Works Media Ltd.), and Madhu Mentena ( Phantom Films ), ‘Youngraad’ is directed by Makarand Mane and stars four young actors in the lead, Chaitanya Deore, Saurabh Padvi, Shiv Wagh & Jeevan Karalkar. It also features leading actors including Sharad Kelkar, Savita Prabbhune, Shireen Patil, Monika Chaudhari, Shashank Shende, Vitthal Patil and Shantanu Gangane.

‘Youngraad’ is a slang used to define vagrant boys in Nashik, the Dakshin Kashi (Southern Banaras) of India. Be it getting into fights or setting up a friend with his dream girl, these four friends have always got each other’s backs. But having a wrong idol in such impressionable years lands these four boys into a web of troubles that drastically affects their lives and brings them to a point where everything that they thought they knew about life disappears into oblivion and forces them to embark on a journey to redefine who they are.

T-Series bags top 5 honours at IIFA Awards 2018

The 18th edition of Indian International Film Academy (IIFA) Awards, held in Bangkok on Sunday was a starry night, high on glitz glamour and of course achievement.

T-Series and Ellipsis Entertainment produced Vidya Balan starer Tumhari Sulu was awarded the IIFA statuette for Best Film amidst huge applause by the audience gathered at the reputed Siam Niramit Theatre in the Thai capital.

T-Series chairman and managing director Bhushan Kumar says, “We are delighted with this accolade for Tumhari Sulu. We are also thrilled about Irrfan’s win (Best Actor- Male) for Hindi Medium. It’s always a huge pleasure to work with a committed actor such as Irrfan.”

Kumar adds, “It was a proud moment when we picked up the trophy with our joint producers Tanuj Garg and Atul Kasbekar who deserve credit for bringing Tumhari Sulu’s warm and relatable story to the audience. We are inspired to work harder on Cheat India, our next project on which T-Series and Ellipsis are working jointly.”

Additionally, T-Series and Maddock Films produced Hindi Medium fetched Saket Chaudhary the Best Director award for Tumhari Sulu.

T-Series artists/talent Amaal Mallik, Tanishk Bagchi and Akhil Sachdeva won the Award for Best Music Direction for Badrinath Ki Dulhania. Manoj Muntashir bagged the Best Lyricist Award for Rashke Qamar for T-Series produced Baadshaho, sharing it with co-writers Nusrat Fateh Ali, A1 Melody Fana.