Tag Archives: Viacom18 Motion Pictures

Manto wins accolades in Hyderabad & Kolkatta!

Nandita Das’s highly-anticipated film, Manto premiered at the prestigious Cannes Film Festival this year and was celebrated at both Sydney and Melbourne Film Festivals.

Headlined by Nawazuddin Siddiqui, the movie that traces the life of the revolutionary writer Saadat Hasan Manto was highly appreciated at the Toronto International Film Festival (TIFF) 2018 held recently.

After winning accolades at various prestigious several film festivals across the globe, the makers held the special screening of the movie in Hyderabad and Kolkatta, appreciated by the acting stalwarts of the South and Bengali film industry.

Manto is produced by Viacom18 Motion Pictures, HP Studios, FilmStoc, Nandita Das Initiatives and co-produced by Magic If Films & En Compagnie des Lamas. Releases on 21st September 2018.

VOOT harnesses Viacom18’s multiple brands and businesses, goes local to travel global

At a star studded event in Mumbai today, India’s second most viewed premium advertising led video-on-demand platform VOOT by Viacom18, showcased the first bundle of its upcoming VOOT Originals – 18 multi-lingual premium web series cutting across genres. In its bid to utilize the strength of storytelling that runs across Viacom18’s various businesses, VOOT has created and collaborated with various brands of the network to create bespoke content. Leveraging its prowess of creating critically and commercially successful films, Viacom18 Motion Pictures, the network’s movie studio, will now be producing web-series for VOOT, under the banner of Tipping Point Films. Furthermore, diving deeper into the regional markets of India, the Regional Broadcast Entertainment cluster of Viacom18 will be producing multi-lingual VOOT Originals specifically for the discerning digital audience. VOOT will also be adding news to its increasingly varied content offering, starting with a partnership with India’s foremost news media organization Network18. VOOT is ramping up its content and product play as it sets sight to take the platform international, beginning with the United Kingdom, in November 2018.

“VOOT is integral to our strategy as we gear up for a future-ready Viacom18 that is screen, platform and pipe agnostic. We are building a digital-first brand to harness Viacom18’s strengths across its brands, creative franchises and businesses in multiple Indian languages.” Explained Sudhanshu Vats, Managing Director, Viacom18, adding, “Furthermore, the inherent synergies with Reliance Jio, both as a platform for showcasing content and as a carrier of our service, have only dialled up the business roadmap for VOOT.”

Partnering with the best in class creators, producers and talent, the 18 VOOT Originals will provide an immersive content experience with storytelling across multiple genres like Psychology, Mystery, Sports Biopic, Comedy, Drama, Thriller, Politics, History, Crime and Suspense amongst others.  The diversity of the VOOT Originals slate will be brought to life through driving synergies within the network.

“The digital medium brings us close to the consumer at a very personal level. Owing to the last mile measureablity that the medium provides, our entire content strategy is based on a deep data backed analysis of the needs and desires of our consumers and their consumption preferences and patterns. Thus our play across a diverse bouquet of genres and languages,” Monika Shergill, Head – Content, Viacom18 Digital Ventures, explained, adding, “At an execution level, we have been extremely lucky to be partnering with a galaxy of very talented and committed actors, writers and directors to bring forth our second bundle of VOOT Originals, starting with 18 multi-genre and multi-lingual series.”

VOOT will continue its journey towards next echelons of growth through its foray into new growth areas, as defined below:

News on VOOT: Expanding its genre spread, VOOT will now see the addition of news on its platform with the inclusion of TV18 news. 16 live channels across 13 languages will now bring the latest in current affairs to its viewers, adding to the range and reach of the platform.

Teching it Up: VOOT will also strengthen its engagement and user interactivity experience with superior technology adoption and innovation. Adding to the user search experience and facilitating easy discoverability will be the adoption of Google Watch Action, an industry first in APAC for premium OTT players. VOOT’s future ready platform will also enhance the content experience with the introduction of Dolby Surround Sound for all VOOT Originals, a first amongst Indian OTT Players.

Global Foray:  VOOT has continuously ensured superior technology adoption and content diversity thereby paving the way for the platforms Global foray. Catering to the vast Indian diaspora and the international community that seeks immersive Indian stories, VOOT is all set to debut Internationally starting November 2018 with its entry into the United Kingdom. With an Indian origin population of around 1.825 Mn, the UK market presents a significant reach opportunity for VOOT to leverage.

The affordability of smartphones and data has resulted in an increase in consumption of content on smartphones, multi-fold. With the advent of mobile phones doubling up as screens for content viewing, India’s single screen homes have been morphed into multi-screen, opening up previously unexplored  content themes and viewing patterns. VOOT, with its distinguished genre of content across languages, is perfectly poised to utilise this growth phase in the Indian media and entertainment ecosystem.

Viacom18 Motion Pictures announces its next Marathi film, ‘Ani…Kashinath Ghanekar’

Dr. Kashinath Ghanekar, is a name that needs no introduction amongst Marathi audiences. He is an inspiration to many young actors and has been appreciated for his powerful performances in Raigadhala Jevha Jaag Yete, Ithe Oshalala Mrityun, Ashrunchi Jhali Fule, Garambicha Bapu, Anandi Gopal, Shitu, Tujhe Aahe Tujpashi, Sundar Mi Honar, Madhumanjiri and many more.

This Diwali, Viacom18 Motion Pictures, the studio known for its remarkable presentations in biopics is gearing up to bring the extraordinary journey of this legendary Marathi superstar on silver screen with ‘Ani…Kashinath Ghanekar.’ Portraying the powerful persona on screen is the enigmatic Subodh Bhave who shares screen with Sonali Kulkarni and Sumeet Raghavan.

Set in the 1960’s, ‘Ani Kashinath Ghanekar’ celebrates the rise and fall of the actor who dramatically changed the face of Marathi theatre. The film is helmed & directed by Abhijeet Deshpande.

Viacom18 Motion Pictures’ Marathi film ‘Aapla Manus’ trailer launched

Viacom18 Motion Pictures & Ajay Devgn’s ‘Aapla Manus’ has been making the headlines since its announcement making it the most anticipated Marathi film in 2018. With over 1.5 million views on the teaser, Satish Rajwade’s directorial venture starring Nana Patekar has successfully managed to grab the attention of its viewers. The makers launched the trailer of the film along with the entire cast, Nana Patekar, Sumeet Raghavan and Irawati Harshe at an event recently.

The trailer gives us a glimpse into the lives of a young urban couple Rahul and Bhakti Gokhale, played by Sumeet Raghavan and Irawati Harshe respectively and the complexity of the relationship with the father. The unexpected death of the father marks the entry of Senior Inspector, Maruti Nagargoje, played by Nana Patekar into their lives. Maruti Nagargoje turns their world upside down making them question their beliefs about life and family.

Ajit Andhare, COO, Viacom18 Motion Pictures says, “It gives me immense pleasure to present our first Marathi film of 2018, ‘Aapla Manus’, a film that reflects our ethos of providing path breaking and engaging content for our viewers. The film has a stellar cast from Nana Patekar to Sumeet Raghavan to Irawati Harshe, who have been guided by the very talented captain of the ship, Satish Rajwade. We could not have asked for better partners than Ajay Devgn Ffilms, Watergate Productions and Shhri Gajanan Chitra on ‘Aapla Manus’.

Nana Patekar said, “After Natasamrat, I was waiting for something special to come my way, a character that wouldn’t leave me even after the narration and with Maruti Nagargoje, I found him. He is a complex character, something that I have never played before in Marathi cinema. He is a man of few words, has a peculiar dialect and mannerism, a characteristic that makes him so unique.”

Nikhil Sane, Business Head – Viacom18 Motion Pictures Marathi and Colors Marathi, said, “In the last few years Marathi cinema has evolved in many ways, especially with its great ability to deal with diverse nature of stories reflecting our literary, social and cultural values. Most importantly, the response of Marathi audiences has been incredible which is clearly reflecting at the Box office. Here comes our film Aapla Manus which has strong storytelling and stellar performances which will connect with our discerning audiences. I am confident that it is going to be the biggest Marathi film post, a treat for the Marathi audiences with none other than Nana Patekar as the protagonist.”

Aapla Manus; A presentation by Viacom18 Motion Pictures & Ajay Devgn is produced by Ajay Devgn Films, Watergate Productions & Shhri Gajanan Chitra, releases on 09.02.2018.