Tag Archives: Soumik Sen

Emraan Hashmi and Guru Randhawa shoots a CHEAT song

The producers of the forthcoming Emraan Hashmi-starrer ‘Cheat India’ shot a promotional music video, featuring Hashmi and the current sensation Guru Randhawa. This was a coup of sorts as their first-time pairing is bound to enjoy phenomenal mass outreach when the song comes out.

Titled ‘Kudi Daaru Wargia’, the track, composed and rendered by Guru, was picturized on an elaborate set in Mumbai. This marks the first time that an A-list Bollywood star has featured in a video with Guru, who has continuously belted out chartbusters like ‘Ban Ja Rani’, ‘Lahore’, ‘High Rated Gabru’, ‘Suit Suit’ and ‘Kaun Nachdi’ in recent times.

The video has been directed by Nitin Parmar of Equinox Films, the renowned production company helmed by ace ad-man and ‘Neerja’ director Ram Madhvani. It has been choreographed by Vijay Ganguly (‘Jagga Jasoos’, ‘Tumhari Sulu’, ‘Stree’, ‘Badhaai Ho’, etc.) and also features the debuting heroine Shreya Dhanwanthary along with a multitude of students, given the film’s story about the education system.

Said the producers, “We knew that pairing Emraan and Guru would be huge. It was Bhushan’s (Kumar) idea to go with this song as it has chartbuster potential. Keen to give the video a young and stylish vibe for the millennials, Ellipsis roped in Equinox to ideate and shoot. We are confident that the track will be the party anthem of every youngster in the new year.”

Produced by Bhushan Kumar’s T-Series, Tanuj Garg and Atul Kasbekar’s Ellipsis Entertainment and Emraan Hashmi Films, ‘Cheat India’ releases worldwide on January 25, 2019.

CHEAT INDIA first poster released

T-Series’ Bhushan Kumar,Emraan Hashmi Films & Ellipsis Entertainment’s drama, “CHEAT INDIA” first poster unveiled today. The film will release worldwide on January 25,2019.

The film stars Emraan Hashmi,directed by Soumik Sen, produced by Bhushan Kumar, Krishan Kumar, Parveen Hashmi, Tanuj Garg, Atul Kasbekar.

Emraan Hashmi and Shreya Dhanwanthary shooting for ‘Cheat India’

Emraan Hashmi and Shreya Dhanwanthary captured on Sunday, shooting for T-Series, Ellipsis Entertainment and Emraan Hashmi Films’ drama, “Cheat India” at a South Mumbai club. The film releases worldwide on January 25, 2019.

 

T-Series, Ellipsis Entertainment & Emraan Hashmi Films unite for CHEAT INDIA

T-Series and Ellipsis Entertainment are repeating their partnership following the box office success of the acclaimed Vidya Balan-starer Tumhari Sulu.
The two front-running content companies have partnered with Emraan Hashmi Films on their next production, Cheat India.

The edge-of-the-seat drama, largely inspired by real incidents, will be directed by Soumik Sen.

Emraan Hashmi will headline the film, which takes a startling look at the crimes in the Indian education system that has created a parallel eco-system infested with greed harvesters.

Says Hashmi, “The script and title of Cheat India are supremely powerful. This is among the most engaging and riveting stories I’ve read in a while and I am thrilled to be essaying what I believe will be a landmark role in my film-ography. I am also looking forward to working with some formidable partners – Soumik, an amazing storyteller, Ellipsis, the new kids with a pulse on clutter-breaking content and marketing, and T-Series, with whom I share an old association on music and films.”

Says Sen, “This film is for every Indian student who is under pressure to excel in a competitive environment. Today’s youth will hugely relate to Cheat India.”

Says Bhushan Kumar of T-Series, “We are increasingly treading the path of strong creative partnerships, and in line with that, we are excited about co-creating Cheat India, which, we believe, will reflect the new-age appetite for compelling content rooted in realism.”

Remark Tanuj Garg and Atul Kasbekar of Ellipsis Entertainment, “The projects we are developing are incredibly diverse, varied in scope, and speak to the elevated tastes of audiences today. The story of Cheat India will entertain and uplift, and we’re delighted to be bringing it to life.”

Cheat India is slated for a February 2019 release.