Sophie Choudry launches “Hungama Ho Gaya”

Known for her sexy chic videos, the gorgeous singer–songwriter-actor Sophie Choudry is all set to release a brand new music video next week which promises to be her hottest, sexiest, most daring video yet!

While her recent song ‘It’s all about tonight’ from Preity Zinta’s ISHKQ IN PARIS is already topping charts, Sophie readies to launch “Hungama Ho Gaya”, a club song inspired by a popular old number, with a music video unlike anything attempted before in the pop-club genre.

Directed by Shiraz Bhattacharya and shot at Tryst, a popular night club in Mumbai, Sophie feels the song and video is a level up on her other songs, not to mention something she has worked on for almost 9 months.

Talking about the single says Sophie, “People don’t buy albums, they buy songs so am releasing a digital single. The effort for one song has been the same as the album but I think it’s one of my best works and I’m super proud to be the producer!”

In the digital and social media age where everyone watches and listens to music online Sophie is releasing her first ever digital single with SaReGaMa. With incredible high production values audio and video wise, Sophie and SaReGaMa hope to create a Hungama with this unique release.

Says Adarsh Gupta, Business Head, Saregama India Ltd., “We are happy to launch Sophie for the first time on Saragama with the track “Hungama Ho Gaya”. She’s one of the most popular names in the music fraternity with maximum hits in the remix genre.  “Hungama Ho Gaya” is to me her best work till date, and is sure to set the dance floors on fire.”