Saregama launches the music of YEH JO MOHABBAT HAI

The music of YEH JO MOHABBAT HAI continues the legacy of Shakti Samanta’s banner Aradhana  Films which brought a bevy of iconic films with evergreen music like Amar Prem, Anurag, Howrah Bridge, China Town, Aradhana, Kati Patang, Kashmir Ki Kali, Evening in Paris, Barsaat Ki Ek Raat. YJMH also marks the introduction of his grandson Aditya Samanta who makes his bollywood debut along with Nazia Hussain (grand niece of the late Nargis Dutt and niece to Sanjay Dutt).

The evening was buzzing with energy at the music launch of YEH JO MOHABBAT HAI. Present were producer, Ashim Samanta along with son Aditya Samanta, Nazia Hussain (Sanjay Dutt’s niece), Moushumi Chatterjee, Mohnish Behl, Rati Agnihotri and Farida Jalal. The lead pair of the film performed on ‘Pyaar karna na tha’ after which Anu Malik shared the stage with daughter Anmol Malik for the first time where the duo performed on a track from the movie which is the ‘Big Fat Indian Wedding’. Neeraj Shridhar also performed at the event.

Adarsh Gupta, Business Head Saregama said, “Saregama and the Samanta family go way back with their long and fruitful association with Shakti Samanta films and the iconic hits of the past. We are proud to launch the music of YEH JO MOHABBAT HAI, which has refreshing music with memorable lyrics. The listeners will relive the era when music was the soul of a film.”

Ashim Samanta, Producer of YEH JO MOHABBAT HAI said at the music launch of the film, “I am glad to receive such appreciation from one and all. The auditorium was full of applause and whistles which instills a confidence that the movie has been received well by the audiences.”

Ashim is all praises for Nazia, he even mentioned on the podium, “Nazia is exactly what we wanted. I auditioned so many girls. I wanted somebody young and innocent. Someone who depicted a mix of tradition and modernity. Nazia fit the bill perfectly.”

Aditya and Nazia seem to have found an excellent rapport. They were very comfortable around each other and were constantly pulling each other’s leg, like buddies!

The entire cast was all praise about the chemistry Aditya and Nazia share. The film is scheduled to release on 3rd August 2012.