Reliance Home Video and Games to launch MADAGASCAR 3 – Europe’s most wanted game on PS3 & Xbox

Reliance Home Video & Games, a key player in the Toys & Games licensing and merchandising industry, is all set to launch the next edition of the popular movie franchise MADAGASCAR 3 game on PS3 and Xbox in India. MADAGASCAR 3 – Europe’s Most Wanted will be launched in India on June 13, 2012. This will be the first movie based game title launched by Reliance Home Video and Games with Japanese game developer Namco Bandai.

The newest sequel of MADAGASCAR takes the story forward as Alex the Lion, Marty the Zebra, Gloria the Hippo, and Melman the Giraffe are still fighting to get home to their beloved Big Apple, and of course King Julien, Maurice, and the Penguins are all along for the comedic adventure.  Their journey takes them through Europe where they find the perfect cover: a traveling circus, which they reinvent – Madagascar style.

MADAGASCAR 3 (the game) combines the unmatched fun of circus and carnival games with madcap, Madagascar-style adventure. The characters travel across Europe in an adventure that goes beyond the film. Kids get a chance to play as their favorite Madagascar characters in a unique combination of action, adventure, and circus party games that bring the blockbuster movie franchise to life.

Some of the key features of the game include –

·         The official MADAGASCAR 3 video game

Live again the movie experience with your favorite characters

·         Drop-in co-op multiplayer for family gaming

Another player can jump in a party at anytime in story mode and in circus mode

·         Play as favorite Madagascar characters across multiple European locations

In the game, the player will go through multiple emblematic European cities like Rome or Paris with their favorite characters

·         A unique mix of action gaming and circus-themed party games

The game is split between action gaming following the general storyline and circus-themed party games available via the game menu

Speaking on the latest game title, Sweta Agnihotri, COO, Reliance Home Video and Games said, “We are excited to bring our first movie based game title in India through our partnership with Namco Bandai. The latest installment of MADAGASCAR is a welcome addition to our fast expanding portfolio of game titles on multiple platforms. The initial feedback on the game has been encouraging and I am sure that kids in India will enjoy the interactivity that the game offers in enhancing their experience of the movie. We are committed to bringing the best entertainment for both home video and games to our consumers and will continue to bring several more such titles to our Indian consumers.”

Speaking on the association, Kelvin Seah, General Manager, Namco Bandai, said, “We are very happy to be associated with Reliance Home Video and Games in India. We are looking forward to this partnership to provide the Indian gamer a firsthand experience.”

MADAGASCAR 3 – Europe’s Most Wanted will retail at Rs. 2799 for PS3 and Xbox and is available at all leading bookstores like Landmark, Crossword, etc. and e-commerce portals like Flipkart, etc.