NIVEA for Men Introduces Two New Refreshing Deodorants

NIVEA India Pvt. Ltd., an affiliate of Beiersdorf AG and the world’s largest skincare brand, has introduced two new deodorants- Fresh Active Burst and Rush to their existing range of NIVEA for Men.

The brand cemented its ‘freshness’ proposition with its 360 degree campaign last year for its core variant – Fresh Active. 2 new exciting variants have been added to its portfolio, Fresh Active Burst & Fresh Active Rush. It is perfect for those who are seeking a mildly intense scent and long lasting fragrance throughout the day.

The Fresh Active Burst has top notes of citrus and bergamotte that give you that musky fragrance. Wearing such scents with powerful notes combined with the dark musk, strikes a unique feel that is always associated with freshness and confidence.

The Fresh Active Rush is a cool deodorant giving you an endearing scent and a wave of a woody top note. This deodorant embodies that feeling of wanting to feel active, fresh and alert and is especially meant for men who need that early morning burst of freshness to wake them up out of their lethargy.

The Fresh Active Original, continues to be one of the best deodorants in the market. This deo has a masculine fragrance, and has ocean extracts that offer a long lasting protection against body odour and sweating keeping you fresh all day long.

NIVEA products are available at all major super markets and general stores.

NIVEA for Men Fresh Active, Burst and Rush deodorants are available in the most popular application forms:

• Aerosol Spray – Rs. 175 each